Product Strategy

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02:18 AM · Nov 17 ,2025

@victoryocco

暱稱Victor Yocco

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@yuryvetrov

暱稱Yury Vetrov

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@nathan-barry

暱稱Nathan Barry

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@chrisbank

暱稱Chris Bank

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@paul-boag

暱稱Paul Boag

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@chiara-aliotta

暱稱Chiara Aliotta

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@jeff-gothelf

暱稱Jeff Gothelf

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@marko-dugonjic

暱稱Marko Dugonjić

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@andybudd

暱稱Andy Budd

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@matt-athanasiou

暱稱Matt Athanasiou

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@juan-diego-rodriguez

暱稱Juan Diego Rodríguez

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@anna-ratkai

暱稱Anna Rátkai

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@Product Strategy / 博客 RSS 訂閱

Nov 08 2013

Rachel Andrew - Building A Successful Product: Start Small And Listen

Developing a product is one thing, bringing it to market is another. In this article, Rachel explains how to start with a new product, develop and support it over time. Interested in learning more?

Clients , Product Strategy , Business

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Mar 04 2015

Melanie Haselmayr - How To Create Effective App Screenshots For Your App Store Page

Slowly but surely, the official app stores of iTunes, Google Play and Windows Phone Marketplace have transformed into a digital battlefield. App developers have to fight for recognition or otherwise

Marketing , Graphics , Apps , Product Strategy , Design

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Dec 30 2015

Dave Schools - Product Design Principles: How Does Your Product Stack Up?

A company proves that it has a strong creative process by developing successful products repeatedly. We see this in companies like Apple, BMW and Google. Founders such as Steve Jobs formed a corpora

Usability , Web Design , Product Strategy , Design

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Nov 17 2025

Chiara Aliotta - Crafting Experiences: Uniting Rikyu’s Wisdom With Brand Experience Principles

In today’s dynamic and highly competitive market, the concept of brand experience is a key aspect of customer engagement: designers, take note. Brand experience refers to all customer interactions

Branding , User Experience , Product Strategy , Business

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Jul 17 2015

Yury Vetrov - Product Design Unification Case Study, Part 2: “Burger-Driven” Framework

In the first part of the case study about Mail.Ru Group product design unification, I described our first approach — a mobile web framework. Aside from creating a unified visual style and interactio

workflow , Frameworks , ux , Process , coding , Case Studies , Product Strategy

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Jul 18 2013

Paul Boag - So You Want To Write A Digital Strategy?

“Can you put together a digital strategy for us to review?” Requests like this strike fear into those of us who work on the Web. What do we know about putting together strategy documents? Yes, we un

workflow , Product Strategy , Design , Business

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Sep 01 2014

davefeldman - Think Your App Is Beautiful? Not Without User Experience Design

Lately, every app is “beautiful”. If you read tech news, you’ve seen this pageant: Beautiful charts and graphs. Beautiful stories. Beautiful texting. Beautiful notebooks. Beautiful battery informati

ux , Product Strategy

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Jul 10 2014

Nathan Barry - How To Profit From Selling Digital Products (Part 1)

At the end of 2012, I was talking with a good friend of mine who runs a small custom woodworking company. We were discussing business over the last year and a few things we learned. While his busine

Product Strategy , Income , Design , Business

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May 02 2009

Christopher Johnson - The Effective Strategy For Choosing Right Domain Names

Naming is linguistic design, and a good domain name is an important part of the overall design of a website. A name plays a prominent role when people discover, remember, think about, talk about, se

Web Design , Domains , Product Strategy , Business

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Apr 14 2016

Robert Hoekman Jr - How To Take Charge Of A UX Kickoff Meeting

I once worked with a digital agency that didn’t know how to hold a kickoff meeting. And they didn’t even know that they didn’t know. Weeks into every project, they’d simply find themselves frustrate

Teams , ux , Communication , Product Strategy , Business

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Nov 17 2025

Andy Budd - The Feature Trap: Why Feature Centricity Is Harming Your Product

Most product teams think in terms of features. Features are easy to brainstorm and write requirement docs for, and they fit nicely into our backlogs and ticketing systems. In short, thinking in term

Best Practices , User Experience , Product Strategy , Design , Business

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Nov 05 2008

Dmitry Fadeyev - Strategic Design: 6 Steps For Building Successful Websites

Web design isn’t art. It involves a whole collection of different skills — from copywriting and typography to layout and art — all fused together to create an interface that not only features a plea

Marketing , ux , Branding , Strategy , Usability , Web Design , Product Strategy

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Jan 04 2016

Julia May - Currency Design: Designing The Most Desirable Product

There is a lot to learn from banknotes design: focus on accessibility, on what is easier, safer and more convenient for the users. These principles may lead to more credible and more long–lasting de

Inspiration , Product Strategy , Design

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Sep 03 2010

Alexander Dawson - Web Design Checkmate: Using Chess For Success in Web Design

The business of building websites is one of constant change, adaptation and strategy. The way designers and developers build websites is often informed by the methods of others and their own trial a

Web Design , Product Strategy , Business

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Feb 04 2015

Yury Vetrov - Product Design Unification Case Study: Mobile Web Framework

Big companies are always trying to simplify the support and development of their large product portfolios. Mail.Ru Group (one of the two largest Internet companies in Russia, with more than 100 mill

workflow , mobile , Process , Case Studies , Product Strategy

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May 20 2014

Kevin Stone - The Last Goodbye: How To Shut Down A Failing Product

The true power of the web has always depended on the open nature of its technology. Anyone who’s interested can create a website, and anyone with an idea could turn out the next Facebook. Technology

ux , Product Strategy , Business

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Nov 08 2009

Robert Hartland - Getting Started With Content Management Systems

In this article, we will look at how to tell if your organization needs a content management system. We will also give you information on the abilities of content management systems to help you bett

cms , Product Strategy , Design

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Aug 26 2014

Chris Bank - Dropbox’s Carousel Design Deconstructed

Many of today’s hottest technology companies, both large and small, are increasingly using the concept of the minimum viable product (MVP) as way to iteratively learn about their customers and devel

ux , Case Studies , Product Strategy

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Jul 05 2016

Jon Lay and Zsolt Kocsmarszky - A Lean Approach To Product Validation

One of the biggest risks of building a product is to build the wrong thing. You’ll pour months (even years) into building it, only to realize that you just can’t make it a success. At Hanno, we see

UX Desing , ux , Product Strategy

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Nov 07 2012

Jeremy Olson - How To Succeed With Your Mobile App

Most apps fail. This cruel reality has led many disillusioned developers to conclude, often subconsciously, that succeeding on the App Store is like striking it rich in the gold rush: you just need

mobile , Apps , Android , Product Strategy , ios , Business

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Jan 12 2015

Chris Bank - Hold A Kickoff Meeting Before Diving Into The Design

The kickoff phase sets the stage for the success of your product. Without properly conducting this phase, your team might as well be working in the dark. The worst enemy in product development, afte

Clients , ux , Communication , Product Strategy

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Nov 17 2025

Marli Mesibov - How To Use Storytelling In UX

As human beings, we love stories. And stories come in all shapes and sizes. Children love fairy tales; teenagers ask “and then what happened?” when their friends recount gossip; history buffs explor

Storytelling , ux , Emotional Design , Product Strategy

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Jul 11 2012

Sabina Idler - Better Product Pages Turn Visitors Into Customers

The way you present your product or service is essential to its success — or at least it could be if you know how to do it right. On the Web, like anywhere else, the first impression you make on peo

ux , Branding , Product Strategy , Design

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Jan 03 2017

Yury Vetrov - Algorithm-Driven Design: How Artificial Intelligence Is Changing Design

I’ve been following the idea of algorithm-driven design for several years now and have collected some practical examples. The tools of the approach can help us to construct a UI, prepare assets and

Experience Design , ux , Process , Product Strategy

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